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How to Select a Capable Bookkeeper

How to Select a Capable Bookkeeper

Nov/21 By

A bookkeeper plays an important role in any business. He is, after all, responsible for ensuring that the financial books are straightened out and in order. It would be easier for you to successfully assess how much you have been spending and how much you have been earning through the work of the bookkeeper that is doing the job for your company.

book keeping instuments

If you are presently looking for one that can join your organization, you will want to be sure that he is the right man for the job. You understand that the choices present for you will be plenty, but this does not mean that any of these options you have will do. It helps when you know what to look for so identifying the most qualified there should not be a problem.


He should be properly educated and trained. This is a field that would require the professional to have secured the necessary education to learn all the principles and techniques needed in balancing a financial record. Take a look at the credentials of your prospect to get an idea whether this is one provider that will do the job right or not.


Consider his experience. You need to know if this is a professional that has been around for a long time. It is reassuring when you will be working with somebody who has considerable exposure to the field as this means that he will have handled several companies before and hence, will have some relevant knowledge on what it is that he needs to do for him to assist you better.


Find out how long he has been bookkeeping and find out what kinds of clients he has been handling. Since you are looking for relevant experience here, make sure that he has had similar experiences in a business that is about the same size and structure as yours. This way, you are sure that he will not have a hard time fitting into the role that he will be tasked with when doing his job.


Check his fees too. Find out if he expects to charge you a good number. Do remember that good does not equate to the cheapest. So, make sure that you look into the overall quality of the service he can offer. Talk to past clients that he was employed with too, this will help you get a glimpse of how satisfied or not were these people with the bookkeeper in their employ. Learn more at


5 local companies that have had great success online

Oct/26 By

The number of online businesses is increasing. People understand the importance of having an online presence. The growing number of mobile users has contributed to this increasing number. Here are some local companies that became very successful online.



It is an online boutique targeted towards celebrities and professionals. It sells fashion, beauty, tech and home products from various parts of the world. The company was launched in 2010. It has more than 200 curators who pick products which they find when they travel.



It is a men’s fashion brand that has become hugely popular. You can find pants in brightly colored cotton, denim, lightweight wool, and corduroy. You can also find striped belts, cotton shorts, wool suits, leather shoes, etc. You get free shipping on all purchases. You can get an online appointment to try out the pants at their showroom.

Dall’ Italia


The owner Gerard Cordano is an Italian who has a great passion for food and culture. He left his job and started his own business. He couldn’t get the right space for a brick-and-mortar shop in his neighborhood at Jackson Heights. So, he started an online business. You can find kitchenware, ceramics, and other products imported from Italy or inspired by Italian designs.

I Don’t Like Mondays


This business was started in 2009 by former photo-agency Colin Talbot. The site specializes in men’s and women’s basics. The items are sourced from local designers.

Imilla Road


Cassidy Schulz Brush opened the company in 2010. It was a series of pop-up shops downtown Manhattan and the Hamptons. The shop featured local and handmade women’s accessories and threads. After a couple of years, it became an online-only store. The products are sourced from 36 local designers who use eco-friendly materials to make the products.


4 tips on using the internet to grow your business

Oct/26 By

As the competition is fiercer now, it is harder to draw new customers. You need to grow your business and get more customers for your business. You should use the right marketing strategies to grow your business. Here are some tips that can help you.

Use SEO to drive traffic


Without SEO it is hard to rank businesses on search engines. SEO is one of the most effective ways of driving traffic to your business. Studies have shown that if you can be on top of the first page of search engine results, then you can get 50% more traffic to your site. You should come up with the right keywords to make your SEO campaign successful.

Use PPC campaign to find customers


PPC is an effective way to bring visitors to your site. PPC ads are displayed with the search results. Sometimes, they appear at the top, so increases the chance of customers visiting the site. This is not very expensive. You only need to pay if someone clicks on the ad. So, you will not be wasting your money.

Increase fan base on social media


Social media platforms like Facebook and Twitter are effective ways of growing business. You can set up official pages of your business on social sites and post updates regularly. This way, prospective customers will know about your recent activities.

Use email marketing campaigns


You can use email marketing for growing your business. You will get quality customers through effective email marketing programs. Through email marketing, you can put your business right in front of the customer’s eyes, that is, in their inbox. So, it increases the chance that they will look at what you have to offer.

These are very effective methods of growing your business. You should make these part of your broader marketing strategy and hire professionals to do the work for you.


5 reasons why you should establish a strong online presence

Oct/26 By

To compete in today’s digital world, it is necessary to establish a strong online presence for your business. But online presence doesn’t only mean having only a website with company information in it. Having an online presence is now more than that. Here are the reasons why it is important to have a strong online presence for your business.

Digital era

You can call this a digital era as the online platform is dominating the decision-making process of a consumer. More people are now relying on the internet to find out products and services they desire. If a business doesn’t have the online presence, then it will lose new opportunities.


You can showcase your business all day long online. There is no opening or closing time. You can even search for products and services in the middle of the night or even in weekends. You can look for products or services from any location. If you have a retail business, your store will be accessible for 24 hours a day and 7 days a week.

Building brand image

You can gain strong brand image by having a strong online presence. It will give you more credibility and will attract more customers. By having an online presence, prospective customers will get a chance to know more about you.


Developing positive image

You will be able to interact with your customers easily through various social online platforms and get feedback from them. This will create a positive image for your business. This will increase your sales.

Larger audience

You can get access to a larger group of audience online. Your customers are not only limited to your local area. You will have customers from various locations. You can even reach an international audience through an online presence.

The internet has revolutionalized the marketplace. It is very important to have a strong online presence to keep up with the competitors today.

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